Stop Before You Start posters (8 available)
Stop Before You Start puts a spotlight on young adult smoking behaviours, especially the turning point from experimental to regular smoking.
The campaign highlights the health and social impacts of smoking. The challenge to young adults is to understand that 'Social smoking leads to regular smoking, Stop before you start.'
The aims are to increase the audience’s resistance to tobacco - including offers of cigarettes in social settings, help them understand the nature of tobacco and its harms, and increase the prevalence of pro-smokefree and anti-tobacco attitudes.
For more information visit: https://www.stopbeforeyoustart.co.nz/
Social smoking leads to regular smoking - home
Social smoking leads to regular smoking - street
Social smoking leads to regular smoking - deck
I just smoke at parties
Just popping in to buy...
I'll only have one...
I just smoke at parties, weekends, lunch, home...
I never smoke by myself